Srinivas argued that Google’s reliance on advertising revenue is fundamentally at odds with the future of AI-driven web ...

Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task ...

Perplexity CEO Aravind Srinivas calls out Google’s ad-based model, pushing for a user-first AI browser revolution.

Like many organizations, Invoca’s AI journey started with curiosity. When generative AI exploded into public awareness in ...

Additionally, the AI advertising strategy may contradict efforts to accelerate adoption rates among the target audience, an essential part of community-building tactics. For instance, Google is ...

The AI-native browsers aim to streamline workflows and redefine web interaction, posing a serious threat to Google’s ...

The news arrives at a time when employers are facing growing pressure to onboard AI agents -- and also a dizzying variety of ...

AI is becoming a go-to tool for PPC. But a test shows a 20% error rate across platforms. Advertisers need to vet their advice ...

EMARKETER now projects U.S. advertisers will pour over $25 billion—about 14% of all search budgets—into AI-powered search results by 2029. That leap from just $1.04 billion this year isn’t ...

It’s figuring out how to use AI in ways that actually support what matters most: creativity, strategy and genuine human connection. I’ve always been passionate about finding ways to make our ...

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