If there's one thing that makes a driver stand out from the rest of the competition besides results on the track, it is ...

Kyle Larson recently triggered an increase in popularity after beating his Hendrick Motorsports teammate Chase Elliott in merchandise sales so far in the 2025 season.

For the better part of four decades, NASCAR's most popular driver award has been won by three drivers: Bill Elliott, Dale ...

Kyle Larson leads NASCAR merchandise sales in the 2025 season, surpassing Chase Elliott as fan interest surges mid-season.

The details: Here's Kyle Larson's Indianapolis 500-NASCAR ... thanks to a four-hour rain delay on 500 race day, putting Larson and Hendrick Motorsports in a position where they had to choose ...