Despite the rise and convenience of ecommerce, shoppers still largely prefer to shop in-store, with a March 2025 YouGov poll ...

Digital Shift Q3 2025 explores the increasing automation of advertising, the emergence of context engineering, and brand ...

We spoke to Influencer Marketing Lead Danielle Ito to find out how Notion approaches B2B marketing and how the team measures ...

The latest Fast-Moving Consumer Goods (FMCG) digital marketing best practice, briefings, case studies, statistics, trends, and more, from Econsultancy.

Discussing the skills and strategies set for prominence over the next 12 months in the worlds of marketing, ecommerce and digital.

As retail media continues to grow, we ask some industry figures about the challenges ahead for retailers, brand marketers and execs.

Econsultancy’s annual Future of Marketing report looks at marketing priorities for the next two years and the key trends shaping the industry.

A quarterly meet-up for senior leaders to define, share and improve marketing capability and advance marketing excellence.

A roundup of research that paints a picture of the growth, but also the context for the growth, in retail media.

Starbucks has shuttered its Odyssey NFT-centric loyalty scheme. Is this indicative of the declining star of web3, and what does it tell us about rewards?

We’ve published our digital and marketing trends every January for well over a decade. Here’s our thoughts for 2024, across data, CX, creative, AI and more.

Published annually since 2002, the Econsultancy Top 100 Digital Agencies is a comprehensive listing of the UK’s largest digital marketing, design and build, technical and creative agencies. Agencies ...