Sydney Sweeney's non-response to backlash over her American Eagle 'Good Jeans' ad suggests a brand strategy that embraces ...

Political controversy over Sydney Sweeney's ad campaign for American Eagle jeans has meme stock investors optimistic about buying into the brand ...

An American Eagle ad campaign featuring Sydney Sweeney caught the attention of retail traders on Thursday, causing the stock ...

Sydney Sweeney has reportedly helped American Eagle’s stock climb higher this week. The White Lotus actress has recently ...

American Eagle stock rallies as the clothing retailer names actress Sydney Sweeney as the face of its fall campaign. But ...

American Eagle was in need of some buzz. It got some—from actress Sydney Sweeney, known for roles in television, motion ...

The campaign, which was rolled out on Wednesday, places Sweeney at the center of American Eagle’s denim-focused marketing ...

GoPro, Krispy Kreme, Opendoor Technologies and Kohl's have all drawn attention from meme stock traders this week.

Sydney Sweeney's American Eagle campaign, launched July 23, has detonated a cultural explosion, with its "great jeans" tagline splitting the internet. The ad, featuring the "Euphor ...

American Eagle Outfitters unveiled its bold new fall campaign, “Sydney Sweeney Has Great Jeans,” and shares soared.

American Eagle is gearing up to unveil its fall campaign later this year, featuring Sydney Sweeney as the brand’s leading ...

Lucid Motors announced it has signed a "multi-year partnership" with Oscar-nominated actor and "culture icon" Timothée ...